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Hej! I used to be a plastic water bottle!
Every wonder what happens to plastic bottles when you recycle them? Well…some of them turned into Hej products. Hej is made from recycled fleece. For every Hej garment purchased you are saving approximately 25 plastic bottles which would have otherwise been buried in landfills. Recycling PET into polyester is also alleged to be less damaging to the environment than growing organic cotton, because cotton leaches nutrients from soil and requires so much open space to grow. The energy used to make polyester from recycled PET bottles is significantly less.